wrote Decent People, Decent Company because we want to
help people grow.
We believe that developing the character necessary for
leadership can be the most rewarding and profound thing
you’ve ever done. It allows you to accomplish more, to
genuinely like your job more, to commit more fully to
whatever you’re doing—whether that’s running a Fortune
500 company, organizing a PTA fundraiser, or managing a
major project at work—and to simply enjoy life more. It
allows you to lead in a way that lends integrity and
character to everything you do, and to create
organizations where everyone takes responsibility for
the financial and ethical success of the company.
culture is largely shaped by business, and business
leaders have a huge impact on the culture at large.
Influencing leaders to exercise leadership from a
foundation of character is our ultimate goal. From our
research and experience, we created the Leadership
Character Model as the foundation of our work. We have
applied this model with executives and team members for
almost 20 years.
character necessary for leadership is depicted as a
scale with respect and responsibility balanced on a base
of integrity. When people build relationships based on
respect, have a strong sense of personal responsibility,
and live with unwavering integrity, they build their own
character and foster organizational cultures that
encourage decency and growth in everyone. Both the
individual and the company come out winners— and so does
society as a whole.
character needed for leadership can be
thought of as a scale, where integrity
is the base and respect and
responsibility balance on either side.